Mercado Nuevo is proud to announce the launch of Más, a weekly magazine for bicultural Latinos in Bakersfield and Kern County!

Más is for English-speaking Latinos and spotlights Latino culture, lifestyle and issues. Más includes coverage of important issues such as education and health, along with features about local people, the arts, food and events of interest to the Latino community.

Look for Más at the Kern County Fair, where we will be sponsoring concerts by War on Sept. 26 and Pete Escovedo on Oct, 3 and listen for our ads on local radio stations.

Starting Sept, 16, Más will be delivered to 20,000 Latino households in Bakersfield, with another 5,000 copies available in racks throughout the county. Visit Más online at http://masbakersfield.com.

Mary Lou Fulton
General Manager
Mercado Nuevo